Info:- The Pen F, E-P7, and the OM-3 adjust both targeted and global colors. Other brands (LUTs) make global adjustments.

May 13, 2018

Digital Cameras, WB, and Color Accuracy - Part 2

Last update:- 4th March 2025


Cape Town (2013) - Taken with the original OMD EM-5 and the MZuiko 12mm f2.0 Lens

Was Olympus too confident when they launched the Pen F or was the new Color and Creative strategy a natural progression for Micro Four Thirds? Do you think M43 photographers were ready for the Pen F? Let's compare similar features between different brands? For example, how does the Olympus Pen-F compare to the Fuji X100F? A fair comparison requires good knowledge of the different cameras. Do you expect to get any value from a comparison like this or is the Pen F too different?

We will discuss different cameras in this article. I have experience with Panasonic, Olympus, and some Fuji cameras. I have a Canon 6D II and used the 350D, 40D, and Powershot cameras. I do not have experience with Nikon. Fortunately, my son used Canon professionally, and in 2016 he changed to Sony. I used the A7 II and the A7 III for a few months and tried his A1, A7R IV, and A7S III.

I decided to target cameras from 2016, like the Nikon D500, Canon 80D, Sony A7II, Panasonic GX8, and the Fuji X-T10. Please let me know if I misrepresented anything about these cameras.

I was surprised at the different priorities of these manufacturers after studying the various cameras. Especially the differences in configuring these cameras and advanced features. At the same time, basic adjustments like white balance and shifting the white balance are similar for each camera. It's fascinating to see photographers and videographers create new color effects with basic in-camera adjustments. It's also interesting to see the influence "Color Science" has on brand loyalty. For example, which of Fuji, Canon, or Olympus has the best "Color Science" in 2025?

The goal was NOT to determine which camera is the best... 

My goal was to compare the creative features of each brand. Take a few minutes and watch the video below. Listen carefully to how they revealed their personal brand loyalties, and how this influenced their objectivity. It's fun and entertaining how they compared these cameras "objectively."


Comparing the Canon 5D IV and the Sony 7RIII.

It's critical to measure accurate White Balance values and the impact this has on color accuracy. This is well explained in the above video. The video illustrates the critical aspects of comparing variables like color, autofocusing, camera exposures, and White Balance measurements

Why is the White Balance so important?


Accurate image colors start with Exposure settings and White Balance measurements. It's important to understand the differences between Creative and commercial applications. My focus is creative photography. See this article for more information about the Olympus Gradation Function.

The first article in this series explained the image processor's role in the image creation process. The camera uses the WB setting to create the final image. Experienced photographers know how to spot Color Casts or faulty white balance settings. Each photographer should practice the art of spotting or identifying color casts. WB measurements are not only critical for digital cameras but are also critical when converting Raw Files. It's also critical to master the camera's exposure meter.

Filming highlights the importance of knowing your camera's white balance and exposure settings. For example, see the evolution of cameras like the Panny GH7. The video below shows how videographers applied their in-camera adjustments to create unique "color profiles" for older DSLR cameras.




The takeaway from the above video is that most photographers prefer a unique style,
signature, or brand. The reason is customers like to know what to expect from
photographers. An inconsistent photography style is "unprofessional." 


Videographers differentiate between in-camera color features and color grading the video in post. Each photographer should master in-camera color adjustments and the ability to edit or color-grade images in post-processing. I found the following video while searching for information about Canon. It's an example of how to apply digital cameras and traditional color adjustments to create in-camera color profiles. Does the video apply to photos? Yes, only the terminology is different.




White balance measurements are critical for having accurate image colors. Many photographers use the WB compensation sliders to create color effects. The first step in successfully applying color is knowledge. Practice how to read color or white balance settings in different situations. For example, will two or three light sources (sunlight and reflected light) affect the camera's color?


The White Balance setting impacts JPEG colors. All White Balance and WB compensations 
can be corrected in Workspace. This allows photographers to safely experiment.


Below is a summary of the comparison I did for different cameras. I bundled the color features into groups. The standard in-camera adjustments are at the top and all the specialized features are at the bottom. I listed the software options at the bottom. Click on the image for a large view.




Most camera manufacturers had excellent image quality over the past 15 years. More pixels increase resolution, not image quality. We also established that the "size and capture" theory is a marketing strategy to sell full-frame cameras. We also know all image sensors come with a noise floor. We also know it's possible to manage visible image noise with the SNR-to-ISO ratio. The main difference between cameras are unique camera features and dust/water protection which improve your hit rate in different situations. The challenge is to have the right camera for the job... 

Here is a list of the other articles in this six-part series:
  • A new Creative Color Strategy from Olympus - Part 1
  • Digital Cameras, WB, and Color Accuracy - Part 2
  • The Artist Color Wheel and Olympus Color - Part 3
  • Discussing Olympus' Color Profile Function - Part 4
  • Examples of Editing Images with WorkSpace - Part 5
  • Color and Creative Photography with Olympus - Part 6

May 5, 2018

A new Creative Color Strategy from Olympus - Part 1

Last update:- 8th March 2025.

Olympus presented a new Range Finder camera during a January 2016 press event. It's interesting to review the M43 communities' reaction versus what we learned about the new Olympus "Creative Color and Computational" strategy that made the Pen F so unique. The M43 community was surprised by the new Creative Dial because they expected a camera with more megapixels, a faster image processor, and more Pro lenses. Let's explore this unique strategy Olympus cemented with the Pen F.




Social media photographers reacted by saying they prefer Photoshop and don't need the Creative Dial or the Creative Color strategy. Looking back at my own experience, my initial barrier was a lack of creative photography and not knowing enough about color. The artist Color Wheel was new to me and I had little experience with Olympus ART filters or using color and monochrome profiles.

The fascinating part is the Pen F became a popular camera. It's sought-after today and used prices are high for a 2016 camera. What are the reasons for its popularity? It's difficult to say whether it's the Creative Dial or unique Color and Monochrome functions. The closest alternative is the E-P7. In fact, the Pen E-P7 is a streamlined version of the Pen F with some exciting improvements.



The revolutionary Olympus PEN F - the camera that separated creative photographers from the rest.


This 6-part series reviews the importance of developing your creative and color skills. I am focussing on the Pen F, E-P7, and Workspace to assist Olympus photographers in exploring the Olympus Creative Color strategy. The current update to this 6-part series is 7 years after the first iteration in January 2018. My experience with Creative Color techniques improved over the past 5 years as it became part of my daily photography with Olympus Pen F, E-P7, OMD cameras, and Workspace.

Here is a list of the other articles in this six-part series:
  • A new Creative Color Strategy from Olympus - Part 1
  • Digital Cameras, WB, and Color Accuracy - Part 2
  • Artist Color Wheel and Olympus Color - Part 3
  • Discussing Olympus' Color Profile Function - Part 4
  • Examples of Editing Images with WorkSpace - Part 5
  • Color and Creative Photography with Olympus - Part 6

Would you say the Olympus Pen-F and E-P7 are popular cameras, or will they only become a faint memory? The Pen-F was a success judging by its popularity and the high prices enthusiasts are paying. My articles about Creative Color and Computational Photography are my most-read articles.

See this article discussing the Olympus Color Creator.


Olympus Color Creator



Some reviewers praised the PEN-F with comments like a "Gold Award Product, Great Product, Editors Choice, Remarkable, Great Design, and Retro Design." Other reviewers evaluated the Pen-F through the lens of "must-have" marketing "filters" like sensor size, image noise, dynamic range, articulated display, and EVF resolution. Most forum experts followed the latter group and complained about the placement of the Creative Dial, the lack of 4K, and no MIC input and Headphone output.




Olympus PEN F Creative Dial was too much for most...


Olympus was always known for its unique film-like photos, Canon for its color "science" and silky smooth images, Nikon for the D4 and the popular D850, and Sony for its A7 full-frame cameras with high-resolution Stacked BSI sensors. Fuji created a large following with the XT-Series and became a leading manufacturer of "old school" mirrorless cameras with great film simulations.

Olympus never supported the "size and capture" theory but developed innovative photography options like Creative Color and Computational photography. If you recall, Olympus placed IBIS on the map and was the first to introduce High-resolution photography with the E-M5 II and a working Live View with the E-330. Olympus and Panasonic shared the same vision by launching the M43 mirrorless segment in 2008. Today all cameras are mirrorless, and Canon and Nikon DSLRs are forgotten used cameras. The Olympus brand is associated with innovation, new technologies, and quality cameras.


EM1 II image edited with WorkSpace.


This 6-part series will teach you more about the Olympus Creative Color functions, such as the Color Creator, Color Adjust, and Monochrome Profiles. Photographers will also learn more about the reason and value of Olympus selecting the artist Color Wheel to manage their color features.

How does the camera create photos with the Image Processor?


Only some photographers know the image sensor records "black & white" data. To explain this, we will take a closer look at the image signal path from the subject to the sensor:
  1. The image signal enters the lens and goes through the lens to the image sensor
  2. At the sensor, it goes through an RGB filter to remove all the color (RGB) data
  3. The image sensor records the remaining grayscale data and sends it to the CPU
  4. The CPU processes the WB, RGB filter info, plus the sensor data into a Jpeg file
  5. The only "Color" Variable photographers could control is the White Balance


Digital Camera Sensor and RGB Filter.


Let's review the image signal from the sensor to the SD card? The sensor's recorded grayscale data is converted to a digital image and saved on the camera's SD card. That means the TruePic Processor, not the sensor, creates the digital image from the sensor's recorded Image data, WB data, and RGB filter information. Why is this description important? Because it explains how the Olympus engineers designed a new creative color and tonal (Gamma) curve feature set with access to the TruePic and Workspace imaging processors. Creative Color functions such as the Color Creator, Color Adjust, Monochrome Profiles, and Tonal Adjustments are now part of the Enhanced Raw File.

The above description explains the Olympus RAW file. A basic RAW file consists of grayscale image data, RGB filter, and the camera's White Balance information. The TruePic Image Processor (CPU) or Workspace converts this raw data into a jpeg image. One of the best-kept secrets is the propriety Color profiles manufacturers use to convert raw data into a digital photo. The inclusion of AI in future camera image processors will destroy the unique supplier image "look and feel."


Figure 1


The regular use of my Pen-F, E-P7, and Workspace, gave me enough experience to comfortably use the different Olympus Color, Tonal, and Creative features. This includes tweaking the camera's image-creation process via the TruePic ART Processor or Workspace. Olympus gave us a new window into the camera's image processing sequence. Also, known as Live View editing in Workspace, this is one of the most exciting lessons I learned with my Pen-F and Workspace. This experience means a new photography workflow with Workspace, OMD, and Pen cameras.




Knowing this, it's even more significant how Olympus linked new features like the Color Creator, Tonal Curves, and the Creative Dial to the TruePic image processor. This gives photographers a unique photo creation experience and results with cameras like the Pen F, E-P7, and OM-3. Did OM System squeeze the OM-1 II into a smaller body or is the OM-3 a continuation of the Pen F?




Knowledge of B&W and the early days of color photography is enough to appreciate the digital imaging process. Olympus linked its Color and Monochrome profile functions to the camera's image processor. This determines how future Olympus (Pen F) photographers grow into a unique photo style. We now have tremendous control over the final JPEG image with Olympus cameras.

The PEN-F and E-P7's color and monochrome functions are replicated in WorkSpace (WS). In fact, WS and the TruePic image processor are basically the same thing. Olympus introduced a completely new digital photography concept. The mainstream view is sensors do everything and all photographers need editing software like Photoshop, PhotoLab, ON-1, Luminar, or Topaz.


Taken with the PEN F at island Mainau, Bodensee.

The secret to growing with the Pen F, E-P7, and OM-3 is to add these Creative, Tonal, SAT, and Color options to your daily photography. Pen F enthusiasts enjoy a more hands-on experience with these creative features. The first step is to master the flow diagram in Fig. 1 and the Color Wheel.




What is the catch? There is no real catch, only some weaknesses. The biggest weakness is we cannot edit or change parts of the image in the camera or WS. OM System has a limited solution (OM-1 II and OM-3). An ideal solution would be the ability to isolate objects from the graduated ND filter.




There are more videos on YouTube explaining the artist's Color Wheel. Please take the time to study the basics of "painting with light" and Color Control. The presenter in the video below is a well-known Photographer. The Color Wheel is the foundation to master your Pen F, E-P7, and OM-3.


Powerful video explaining the Color Wheel and photography.


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